What Is AAPL Fair Value?
Apple Inc. (AAPL) fair value estimate using multiple valuation models, updated daily.
As of August 1, 2026, Apple Inc. (AAPL) has a composite fair value estimate of $119.58 based on four valuation models: DCF (35% weight), Graham Number (25% weight), PEG (25% weight), and DDM (15% weight). The current market price is $308.91, suggesting the stock is overvalued by 61.3%.
Data as of August 1, 2026 (today)
Composite Fair Value
Overvalued4 of 4 models$119.58
vs. current price of $308.91(-61.3%)
How Is AAPL Fair Value Calculated?
Four independent models estimate what AAPL is worth. Each uses different inputs and assumptions. The composite blends them by weight.
AAPL Intrinsic Value
Forward-looking models based on future cash flows
DCF (Discounted Cash Flow)
35% weightEstimates how much cash the company will generate over the next 10 years, then calculates what all that future cash is worth in today's dollars. Includes a 15% safety cushion. Try the standalone DCF calculator →
$182.25
-41.0%Overvalued
Inputs used
DDM (Dividend Discount Model)
15% weightIf a company pays you dividends, this model asks: how much are all those future dividend payments worth today? Only works for stocks that pay dividends. Try the intrinsic value calculator →
$31.91
-89.7%Overvalued
Inputs used
AAPL Fair Value
Current fundamentals: earnings, assets, and growth rate
Graham Number (Value Investing)
25% weightCreated by legendary investor Benjamin Graham. It looks at two things: how much the company earns (EPS) and what its assets are worth (Book Value), then calculates the maximum price a careful investor should pay. Try the fair value calculator →
$37.83
-87.8%Overvalued
Inputs used
PEG (Price/Earnings to Growth)
25% weightChecks if you're paying a fair price for the company's growth. A fast-growing company deserves a higher price than a slow one. This model finds the right price based on how fast earnings are growing.
$121.17
-60.8%Overvalued
Inputs used
What If You Change the Assumptions?
Drag the sliders to test different scenarios. Tap the ? buttons to learn what each input means.
Your DCF Fair Value
Current price $308.91 is 41.0% above this estimate
View 10-year cash flow projections
| Year | Projected FCF (Free Cash Flow) | Present Value |
|---|---|---|
| Year 1 | $122.62B | $111.06B |
| Year 2 | $139.58B | $114.49B |
| Year 3 | $158.88B | $118.03B |
| Year 4 | $180.86B | $121.69B |
| Year 5 | $205.87B | $125.45B |
| Year 6 | $234.34B | $129.33B |
| Year 7 | $266.75B | $133.34B |
| Year 8 | $303.64B | $137.46B |
| Year 9 | $345.63B | $141.72B |
| Year 10 | $393.43B | $146.10B |
| Terminal Value | $5.10T | $1.89T |
What Are AAPL's Key Financial Metrics?
Earnings & Growth
Current Price
$308.91
EPS (TTM)
$8.71
Forward P/E
32.0
Profit Margin
27.6%
Cash & Balance Sheet
Free Cash Flow
107.7B
EBITDA
168B
Book Value
$7.26
Total Debt
84.3B
What Do Analysts Say About AAPL?
Low
$215.00
Average
$321.66
High
$400.00
Upside
+4.1%
AAPL Fair Value FAQ
What is the fair value of AAPL?
Based on our composite model (DCF 35%, Graham 25%, PEG 25%, DDM 15%), AAPL's estimated fair value is $119.58. The stock is currently trading at $308.91, which makes it overvalued by our analysis.
How is AAPL's fair value calculated?
We use four valuation methods: Discounted Cash Flow (DCF), Graham Number, PEG-based Fair Value, and Dividend Discount Model (for dividend-paying stocks). The composite score weights DCF at 35%, Graham and PEG at 25% each, and DDM at 15%. When a model can't be applied, its weight is redistributed proportionally.
Is AAPL overvalued or undervalued?
Based on our analysis, AAPL is overvalued. The current price of $308.91 is 61.3% above our estimated fair value of $119.58.
What do Wall Street analysts say about AAPL?
41 analysts cover Apple Inc. with a consensus rating of "Buy." The average price target is $321.66, ranging from $215.00 to $400.00. This implies 4.1% upside from the current price.