What Is ROST Fair Value?
Ross Stores (ROST) fair value estimate using multiple valuation models, updated daily.
As of July 16, 2026, Ross Stores (ROST) has a composite fair value estimate of $135.05 based on four valuation models: DCF (35% weight), Graham Number (25% weight), PEG (25% weight), and DDM (15% weight). The current market price is $225.81, suggesting the stock is overvalued by 40.2%.
Data as of July 16, 2026 (today)
Composite Fair Value
Overvalued4 of 4 models$135.05
vs. current price of $225.81(-40.2%)
How Is ROST Fair Value Calculated?
Four independent models estimate what ROST is worth. Each uses different inputs and assumptions. The composite blends them by weight.
ROST Intrinsic Value
Forward-looking models based on future cash flows
DCF (Discounted Cash Flow)
35% weightEstimates how much cash the company will generate over the next 10 years, then calculates what all that future cash is worth in today's dollars. Includes a 15% safety cushion. Try the standalone DCF calculator →
$198.82
-12.0%Fair Value
Inputs used
DDM (Dividend Discount Model)
15% weightIf a company pays you dividends, this model asks: how much are all those future dividend payments worth today? Only works for stocks that pay dividends. Try the intrinsic value calculator →
$77.75
-65.6%Overvalued
Inputs used
ROST Fair Value
Current fundamentals: earnings, assets, and growth rate
Graham Number (Value Investing)
25% weightCreated by legendary investor Benjamin Graham. It looks at two things: how much the company earns (EPS) and what its assets are worth (Book Value), then calculates the maximum price a careful investor should pay. Try the fair value calculator →
$58.70
-74.0%Overvalued
Inputs used
PEG (Price/Earnings to Growth)
25% weightChecks if you're paying a fair price for the company's growth. A fast-growing company deserves a higher price than a slow one. This model finds the right price based on how fast earnings are growing.
$107.39
-52.4%Overvalued
Inputs used
What If You Change the Assumptions?
Drag the sliders to test different scenarios. Tap the ? buttons to learn what each input means.
Your DCF Fair Value
Current price $225.81 is 12.0% above this estimate
View 10-year cash flow projections
| Year | Projected FCF (Free Cash Flow) | Present Value |
|---|---|---|
| Year 1 | $2.33B | $2.14B |
| Year 2 | $2.65B | $2.23B |
| Year 3 | $3.02B | $2.33B |
| Year 4 | $3.43B | $2.43B |
| Year 5 | $3.90B | $2.54B |
| Year 6 | $4.44B | $2.65B |
| Year 7 | $5.05B | $2.76B |
| Year 8 | $5.75B | $2.88B |
| Year 9 | $6.54B | $3.01B |
| Year 10 | $7.44B | $3.14B |
| Terminal Value | $117.27B | $49.51B |
What Are ROST's Key Financial Metrics?
Earnings & Growth
Current Price
$225.81
EPS (TTM)
$7.32
Forward P/E
26.4
Profit Margin
9.7%
Cash & Balance Sheet
Free Cash Flow
2B
EBITDA
3.4B
Book Value
$19.64
Total Debt
4.7B
What Do Analysts Say About ROST?
Low
$176.00
Average
$256.18
High
$290.00
Upside
+13.4%
ROST Fair Value FAQ
What is the fair value of ROST?
Based on our composite model (DCF 35%, Graham 25%, PEG 25%, DDM 15%), ROST's estimated fair value is $135.05. The stock is currently trading at $225.81, which makes it overvalued by our analysis.
How is ROST's fair value calculated?
We use four valuation methods: Discounted Cash Flow (DCF), Graham Number, PEG-based Fair Value, and Dividend Discount Model (for dividend-paying stocks). The composite score weights DCF at 35%, Graham and PEG at 25% each, and DDM at 15%. When a model can't be applied, its weight is redistributed proportionally.
Is ROST overvalued or undervalued?
Based on our analysis, ROST is overvalued. The current price of $225.81 is 40.2% above our estimated fair value of $135.05.
What do Wall Street analysts say about ROST?
17 analysts cover Ross Stores with a consensus rating of "." The average price target is $256.18, ranging from $176.00 to $290.00. This implies 13.4% upside from the current price.