What Is TTD Fair Value?
The Trade Desk Inc. (TTD) fair value estimate using multiple valuation models, updated daily.
As of August 1, 2026, The Trade Desk Inc. (TTD) has a composite fair value estimate of $24.38 based on four valuation models: DCF (41% weight), Graham Number (29% weight), PEG (29% weight), and DDM (0% weight). The current market price is $18.04, suggesting the stock is undervalued by 35.1%.
Data as of August 1, 2026 (today)
Composite Fair Value
Undervalued3 of 4 models$24.38
vs. current price of $18.04(+35.1%)
How Is TTD Fair Value Calculated?
Four independent models estimate what TTD is worth. Each uses different inputs and assumptions. The composite blends them by weight.
TTD Intrinsic Value
Forward-looking models based on future cash flows
DCF (Discounted Cash Flow)
41% weightEstimates how much cash the company will generate over the next 10 years, then calculates what all that future cash is worth in today's dollars. Includes a 15% safety cushion. Try the standalone DCF calculator →
$29.81
+65.2%Undervalued
Inputs used
DDM (Dividend Discount Model)
0% weightIf a company pays you dividends, this model asks: how much are all those future dividend payments worth today? Only works for stocks that pay dividends. Try the intrinsic value calculator →
N/A
This stock does not pay a dividend, so the DDM cannot be applied. The composite adjusts by redistributing this weight to the other models.
TTD Fair Value
Current fundamentals: earnings, assets, and growth rate
Graham Number (Value Investing)
29% weightCreated by legendary investor Benjamin Graham. It looks at two things: how much the company earns (EPS) and what its assets are worth (Book Value), then calculates the maximum price a careful investor should pay. Try the fair value calculator →
$14.73
-18.3%Overvalued
Inputs used
PEG (Price/Earnings to Growth)
29% weightChecks if you're paying a fair price for the company's growth. A fast-growing company deserves a higher price than a slow one. This model finds the right price based on how fast earnings are growing.
$19.06
+5.7%Fair Value
Inputs used
What If You Change the Assumptions?
Drag the sliders to test different scenarios. Tap the ? buttons to learn what each input means.
Your DCF Fair Value
Current price $18.04 is 65.2% below this estimate
View 10-year cash flow projections
| Year | Projected FCF (Free Cash Flow) | Present Value |
|---|---|---|
| Year 1 | $627.7M | $571.2M |
| Year 2 | $692.3M | $573.3M |
| Year 3 | $763.6M | $575.4M |
| Year 4 | $842.2M | $577.5M |
| Year 5 | $928.9M | $579.6M |
| Year 6 | $1.02B | $581.7M |
| Year 7 | $1.13B | $583.8M |
| Year 8 | $1.25B | $586.0M |
| Year 9 | $1.37B | $588.1M |
| Year 10 | $1.52B | $590.3M |
| Terminal Value | $21.02B | $8.18B |
What Are TTD's Key Financial Metrics?
Earnings & Growth
Current Price
$18.04
EPS (TTM)
$0.88
Forward P/E
8.4
Profit Margin
14.6%
Cash & Balance Sheet
Free Cash Flow
569.1M
EBITDA
709.7M
Book Value
$5.21
Total Debt
423.6M
What Do Analysts Say About TTD?
Low
$11.00
Average
$24.32
High
$38.00
Upside
+34.8%
TTD Fair Value FAQ
What is the fair value of TTD?
Based on our composite model (DCF 35%, Graham 25%, PEG 25%, DDM 15%), TTD's estimated fair value is $24.38. The stock is currently trading at $18.04, which makes it undervalued by our analysis.
How is TTD's fair value calculated?
We use four valuation methods: Discounted Cash Flow (DCF), Graham Number, PEG-based Fair Value, and Dividend Discount Model (for dividend-paying stocks). The composite score weights DCF at 35%, Graham and PEG at 25% each, and DDM at 15%. When a model can't be applied, its weight is redistributed proportionally.
Is TTD overvalued or undervalued?
Based on our analysis, TTD is undervalued. The current price of $18.04 is 35.1% below our estimated fair value of $24.38.
What do Wall Street analysts say about TTD?
30 analysts cover The Trade Desk Inc. with a consensus rating of "Hold." The average price target is $24.32, ranging from $11.00 to $38.00. This implies 34.8% upside from the current price.