What Is TTD Fair Value?
The Trade Desk Inc. (TTD) fair value estimate using multiple valuation models, updated daily.
As of October 31, 2026, The Trade Desk Inc. (TTD) has a composite fair value estimate of $15.82 based on four valuation models: DCF (41% weight), Graham Number (29% weight), PEG (29% weight), and DDM (0% weight). The current market price is $12.29, suggesting the stock is undervalued by 28.7%.
Data as of October 31, 2026 (today)
Composite Fair Value
Undervalued3 of 4 models$15.82
vs. current price of $12.29(+28.7%)
How Is TTD Fair Value Calculated?
Four independent models estimate what TTD is worth. Each uses different inputs and assumptions. The composite blends them by weight.
TTD Intrinsic Value
Forward-looking models based on future cash flows
DCF (Discounted Cash Flow)
41% weightEstimates how much cash the company will generate over the next 10 years, then calculates what all that future cash is worth in today's dollars. Includes a 15% safety cushion. Try the standalone DCF calculator →
$18.36
+49.4%Undervalued
Inputs used
DDM (Dividend Discount Model)
0% weightIf a company pays you dividends, this model asks: how much are all those future dividend payments worth today? Only works for stocks that pay dividends. Try the intrinsic value calculator →
N/A
This stock does not pay a dividend, so the DDM cannot be applied. The composite adjusts by redistributing this weight to the other models.
TTD Fair Value
Current fundamentals: earnings, assets, and growth rate
Graham Number (Value Investing)
29% weightCreated by legendary investor Benjamin Graham. It looks at two things: how much the company earns (EPS) and what its assets are worth (Book Value), then calculates the maximum price a careful investor should pay. Try the fair value calculator →
$11.95
-2.7%Fair Value
Inputs used
PEG (Price/Earnings to Growth)
29% weightChecks if you're paying a fair price for the company's growth. A fast-growing company deserves a higher price than a slow one. This model finds the right price based on how fast earnings are growing.
$11.59
-5.7%Fair Value
Inputs used
What If You Change the Assumptions?
Drag the sliders to test different scenarios. Tap the ? buttons to learn what each input means.
Your DCF Fair Value
Current price $12.29 is 49.4% below this estimate
View 10-year cash flow projections
| Year | Projected FCF (Free Cash Flow) | Present Value |
|---|---|---|
| Year 1 | $594.7M | $543.1M |
| Year 2 | $606.5M | $505.9M |
| Year 3 | $618.7M | $471.2M |
| Year 4 | $631.1M | $438.9M |
| Year 5 | $643.7M | $408.9M |
| Year 6 | $656.5M | $380.9M |
| Year 7 | $669.7M | $354.8M |
| Year 8 | $683.1M | $330.5M |
| Year 9 | $696.7M | $307.9M |
| Year 10 | $710.7M | $286.8M |
| Terminal Value | $10.41B | $4.20B |
What Are TTD's Key Financial Metrics?
Earnings & Growth
Current Price
$12.29
EPS (TTM)
$0.83
Forward P/E
12.2
Profit Margin
13.6%
Cash & Balance Sheet
Free Cash Flow
583M
EBITDA
698M
Book Value
$5.48
Total Debt
434.1M
What Do Analysts Say About TTD?
Low
$9.00
Average
$13.53
High
$20.00
Upside
+10.1%
TTD Fair Value FAQ
What is the fair value of TTD?
Based on our composite model (DCF 35%, Graham 25%, PEG 25%, DDM 15%), TTD's estimated fair value is $15.82. The stock is currently trading at $12.29, which makes it undervalued by our analysis.
How is TTD's fair value calculated?
We use four valuation methods: Discounted Cash Flow (DCF), Graham Number, PEG-based Fair Value, and Dividend Discount Model (for dividend-paying stocks). The composite score weights DCF at 35%, Graham and PEG at 25% each, and DDM at 15%. When a model can't be applied, its weight is redistributed proportionally.
Is TTD overvalued or undervalued?
Based on our analysis, TTD is undervalued. The current price of $12.29 is 28.7% below our estimated fair value of $15.82.
What do Wall Street analysts say about TTD?
30 analysts cover The Trade Desk Inc. with a consensus rating of "Hold." The average price target is $13.53, ranging from $9.00 to $20.00. This implies 10.1% upside from the current price.