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VVisa Inc.

What Is V Fair Value?

Visa Inc. (V) fair value estimate using multiple valuation models, updated daily.

As of October 31, 2026, Visa Inc. (V) has a composite fair value estimate of $260.53 based on four valuation models: DCF (35% weight), Graham Number (25% weight), PEG (25% weight), and DDM (15% weight). The current market price is $413.59, suggesting the stock is overvalued by 37.0%.

Data as of October 31, 2026 (today)

Composite Fair Value

Overvalued4 of 4 models

$260.53

vs. current price of $413.59(-37.0%)

Undervalued$260.53Overvalued
$413.59

How Is V Fair Value Calculated?

Four independent models estimate what V is worth. Each uses different inputs and assumptions. The composite blends them by weight.

V Intrinsic Value

Forward-looking models based on future cash flows

DCF (Discounted Cash Flow)

35% weight

Estimates how much cash the company will generate over the next 10 years, then calculates what all that future cash is worth in today's dollars. Includes a 15% safety cushion. Try the standalone DCF calculator →

$405.05

-2.1%

Fair Value

Inputs used

FCF: 21.1BGrowth: 13.6%Discount: 9%

DDM (Dividend Discount Model)

15% weight

If a company pays you dividends, this model asks: how much are all those future dividend payments worth today? Only works for stocks that pay dividends. Try the intrinsic value calculator →

$148.47

-64.1%

Overvalued

Inputs used

Dividend: $2.68/yrReq. Return: 9%Growth: 6.8%

V Fair Value

Current fundamentals: earnings, assets, and growth rate

Graham Number (Value Investing)

25% weight

Created by legendary investor Benjamin Graham. It looks at two things: how much the company earns (EPS) and what its assets are worth (Book Value), then calculates the maximum price a careful investor should pay. Try the fair value calculator →

$81.17

-80.4%

Overvalued

Inputs used

EPS: $15.03Book Value: $19.49

PEG (Price/Earnings to Growth)

25% weight

Checks if you're paying a fair price for the company's growth. A fast-growing company deserves a higher price than a slow one. This model finds the right price based on how fast earnings are growing.

$204.75

-50.5%

Overvalued

Inputs used

EPS: $15.03Growth: 13.6%

What If You Change the Assumptions?

Drag the sliders to test different scenarios. Tap the ? buttons to learn what each input means.

Your DCF Fair Value

$405.05Fair Value

Current price $413.59 is 2.1% above this estimate

CheapFair ValueExpensive
13.6%
0.0%30.0%
8.6%
6.0%15.0%
2.5%
1.0%4.0%
15.0%
0.0%50.0%
View 10-year cash flow projections
YearProjected FCF (Free Cash Flow)Present Value
Year 1$24.00B$22.10B
Year 2$27.27B$23.12B
Year 3$30.98B$24.19B
Year 4$35.20B$25.31B
Year 5$40.00B$26.48B
Year 6$45.45B$27.71B
Year 7$51.64B$28.99B
Year 8$58.67B$30.33B
Year 9$66.67B$31.74B
Year 10$75.75B$33.21B
Terminal Value$1.27T$558.25B

What Are V's Key Financial Metrics?

Earnings & Growth

Current Price

$413.59

EPS (TTM)

$12.32

Forward P/E

24.1

Profit Margin

51.2%

Cash & Balance Sheet

Free Cash Flow

21.1B

EBITDA

31.8B

Book Value

$19.49

Total Debt

22.1B

What Do Analysts Say About V?

Low

$330.00

Average

$441.09

High

$485.00

Upside

+6.6%

Current $413.59Avg Target $441.09Strong Buy37 analysts

V Fair Value FAQ

What is the fair value of V?

Based on our composite model (DCF 35%, Graham 25%, PEG 25%, DDM 15%), V's estimated fair value is $260.53. The stock is currently trading at $413.59, which makes it overvalued by our analysis.

How is V's fair value calculated?

We use four valuation methods: Discounted Cash Flow (DCF), Graham Number, PEG-based Fair Value, and Dividend Discount Model (for dividend-paying stocks). The composite score weights DCF at 35%, Graham and PEG at 25% each, and DDM at 15%. When a model can't be applied, its weight is redistributed proportionally.

Is V overvalued or undervalued?

Based on our analysis, V is overvalued. The current price of $413.59 is 37.0% above our estimated fair value of $260.53.

What do Wall Street analysts say about V?

37 analysts cover Visa Inc. with a consensus rating of "Strong Buy." The average price target is $441.09, ranging from $330.00 to $485.00. This implies 6.6% upside from the current price.